Weekly Episodes • Western Culture • Rodeo • Business
Bringing listeners inside the rodeo arena, the business of agriculture, and into the lives of world champions and pioneers living the Western heritage.

Candid conversations with rodeo legends, business leaders, and Western innovators.

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Stream every episode of In The LOOP on Spotify.
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Martha Angelone is coming in with the #1 back number at this years 2022 National…
Erin Johnson is one of the 5 that is a 3rd consecutive National Finals Breakaway…
Lari Dee Guy has qualified to her 3rd consecutive National Finals Breakaway Roping. Lari Dee…
Taylor Munsell has qualified to her second consecutive NFBR, and had a very consistent year.…
"I just Love to win" ~ Taylor Hanchey Taylor Hanchey is the currently the only woman…
Shelby Boisjoli is a 3x consecutive NFBR Finals Qualifier, and is one of 5 girls…
Jordi Edens is a first time National Finals Breakaway Roping Qualifier and she is very…
LISTEN NOWJoey Williams had an amazing year of breakaway roping! One of her biggest accomplishments…
Rickie Engesser is coming into the 2022 National Finals Breakaway in the #9 position! Rickie…
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In The LOOP has 543,381 lifetime downloads, averages 3,545 viewers per Cowboy Channel premiere, and drew 1.65 million Facebook and Instagram content views. Listeners are 85% in the United States and 10% in Canada.
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